New York Daily Photo Analytics

Wednesday, January 24, 2007

Provocateur

This photo was taken through the shop window of Agent Provocateur at 133 Mercer Street in SOHO. I have gone by here many times, but walking with a camera changes things - I become much more attentive to the usual in my life, subconsciously looking for that photo op. What struck me here was that at first glance I thought that this was a real person, not a mannequin. I also did not realize until doing this post, that Agent Provocateur is a well known lingerie brand started in SOHO London in 1994 by Joseph Corre and Serena Rees (Corre is the son of British fashion designer Vivienne Westwood and Sex Pistols' ex-manager, Malcolm McLaren.) They now have a number of stores worldwide featuring upmarket goods and a coterie of celebrity patrons. They are also known for their over-the-top controversial ads such as the one in 2001 featuring Kylie Minogue riding a bull in lingerie to punk music (you can do your own youtube search). They "introduced their vision of lingerie avoiding the British prudery that insists on categorising anything to do with sex as sleazy or smutty." You can read their vision statement here ...

6 comments:

Anonymous said...

OMG, I love this photo!! It is so risque yet so brilliant. :-) And very peekaboo.

Anonymous said...

Brilliant photo brilliant shop. I love Agent Provocatuer and this photo shows the wonderful merchandising they always do! Fabulous as always!

Brian said...

Thanks - I actually wasn't going to use this photo - the composition and coloration were not to my liking but on reviewing it I found that it conveyed their message.
Brian

Anonymous said...

looks like a good place for Valentine's Day ideas...

Felicia said...

Vavavoom! It looked so lifelike I gasped when I saw it. Very nice composition, I feal like a voyeur with the way you framed it.

Carlos said...

You really caught me with this one. I thought she was real! I agree with Felicia, the frame gives it certain mood :). Great info. Next time make it real, LOL.